Japanese Earthquake: inevitable SEO

As you'd expect, there have already been reports of Black Hat SEO (Search Engine Optimization) being used to lure people looking for news of the earthquake and subsequent tsunami onto sites pushing fake AV. (Stop me if you've heard this before…)

My colleague Urban Schrott, however, offered some pretty good advice on what to look out for on the ESET Ireland blog even before I started to see reports of actual abuse.

I recommend that you take a look at his blog, but I hope he won't mind if I reproduce his short but to-the-point list of things you shouldn't do:

DO NOT click on social media and email “shocking news” or “shocking video” links.
DO NOT go to untrusted websites for news.
DO NOT send money to unverified charities and fundraisers.

ESET Senior Research Fellow

Author David Harley, ESET

  • Randy Knobloch

    Excellent advice, David – thank you for blogging this.
    I have posted this in places where this will get more exposure. Have also sent this via email to many of my clients so as to not get hijacked via SEO poisoning.

    • David Harley

      Thanks, Randy. The wider the spread of any good advice on this topic, the better.

  • Joe Adinolf

    Thanks for passing the site on to me, Randy.

  • Randy Knobloch

    Your welcome @Joe Adinolf for passing along this information.
    @David, anything that will help in this time of Crisis, I am more than happy to spead good information.
    Again, many thanks for this.

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